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Allowing users to ask 'What t-shirt should my T-Rex wear today?' - Alexander Ehrath, Roblox Roblox continues to release more options for customization, including layered clothing. ⚖ Create value by offering bundles and personalized promotions to increase the average size of purchases.

YI GONG, Tilting Point Patrick Chang, Jam City Janice Gao, Big Fish Games 🎨 There is no one-size-fits all creative. Consider including user interests and passions. 🎯 If you target based on demographics alone, you won't know what matters to your audience. 🏆 Golden Rules of Reddit Redesign: Do Product Interviews while Building - Andreas Gross, Meta Here are my takeaways from day 1 of Mobile Growth Association's #MGS23: #MobileApps #Mobile #Growth #StoryTelling #MobileGames #UGC #metaverse #appecosystem #AI #Web3 #Crypto #blockchain What were your takeaways? Share in the comments below 👇 Thank you to the MGA staff for hosting: Turia G. We hit over 15 mentions of ChatGTP today. John Koetsier thanks for being a great MC and keeping our ChatGTP counter going.

Free app audit worksheet shared in the comments. Diversify your monetization strategy so you’re prepared to handle whatever changes are thrown at us next. 🗣Good narratives make mobile games stronger. Neil Johnson, CMP, HPN Global & Craig Skilling

As tech evolves, so do the associated legal implications. 🎮 E-sports is here to stay, and we’ll continue to see this space evolve. Panel discussion with Garrison Yang, Ava Labs Kam Punia Pixion Games Canaan Linder, Stardust AbraWimmer, DeFi Kingdom Parker Heath, Avalanche 🗺 Let players choose their value proposition though the whole player journey. Best demo of the day when we quickly set up Swaroop Poudel’s wallet on stage. Start small with friends and family and then expand. 📲 Leverage user testing when you’re going from idea to globally launch in the span of 6 months. 🌎 Global perspective: Indonesia Singapore and Australia users are spending the most time on mobile via data.ai from Mary Beth McCabe, Point Loma Nazarene University Jorge Canga Alonso de Caso, Kaizen Internet 🎯 Personalize ads to address users specific pain points. Longer paywallys with detailed descriptions often have better conversion rates. Jasper Lenz Radeke, Pixis & Dean Takahashi, GamesBeat

With AI UGC content coming to market we may see a 10X increase in content fueling the metaverse. Check out my takeaways from day 2 of Mobile Growth Association's #MGS23:

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